Jim LetwinSessional Lecturer
Jim Letwin is the CEO and co-owner of Jan Kelley, a full service marketing agency specializing in the development and delivery of networked brands. The agency’s major clients include Deeley Harley-Davidson Canada, Navistar Inc. (International Trucks), Petro-Canada’s Lubricants Division, Rust-Oleum Consumer Brands Canada, Roxul Inc. and Export Development Canada. Before joining Jan Kelley Mr. Letwin spent several years in Marketing Brand Management with Ralston Purina, Warner Lambert and SC Johnson. He holds a Bachelor of Science degree (McMaster) and an MBA, and has been a well-respected instructor of Marketing and Communication within the MBA program at the DeGroote School of Business for more than 20 years. He is an active member of the Board of Governors for the Institute of Communication Agencies (ICA), a contributing author to The Franchise Voice (Canadian Franchise Association) and the Canadian Marketing Association’s B2B Council. Jim is an active community volunteer with United Way, Big Brothers Big Sisters and Habitat for Humanity.